Case Studies
Meta – Certifications Launch
In 2022 at Meta, I led the design of the company-wide Certifications program, enabling 200+ leaders to verify privacy compliance following FTC requirements. Navigating tight timelines, limited resources, and cross-organizational complexity, I combined hands-on design with strategic leadership to build clarity, collaboration, and measurable impact. The program launched successfully, improving usability and confidence metrics, and elevated design’s strategic value across Enterprise Products.
Meta-Supplier Pages Experience Strategy
As Director of Product Design at Meta (2021), I spearheaded the Supplier Pages initiative, transforming supplier management from a fragmented process into a strategic capability. I aligned Product, Engineering, Research, and Data Science around a research-led, pilot-first approach that proved measurable value before scaling.
The centralized hub integrated critical supplier data—diversity, contracts, spend, risk—reducing decision-making time from days to minutes. This drove supplier rationalization, accelerated sourcing cycles, and advanced Meta’s $1B diverse spend commitment. By elevating visibility of diverse and preferred suppliers, the initiative unlocked both efficiency and strategic impact, earning recognition as a daily “one-stop shop” that redefined how Meta manages supplier partnerships.
Meta – Inventory Returns
In 2022 at Meta, I led the redesign of the Inventory Returns module within Enterprise Products, simplifying complex workflows and improving SLA compliance. By consolidating eight fragmented processes into a single guided system, introducing clear terminology, and enabling end-to-end status tracking, we increased automation, reduced manual workarounds, and improved user experience. This design-led initiative not only boosted operational efficiency but also positioned design as a strategic driver of enterprise productivity.
Supplier Connect Case Study
Meta - Supplier Global Search Experimentation
As Product Design Director at Meta, I led the Buy@ Supplier Search initiative, transforming a clunky, filter-based system into a keyword-driven, ML-ranked experience with enriched supplier data and actionability. The MVP rollout showed clear impact—faster purchase requests, higher adoption of preferred and diverse suppliers, and improved satisfaction—while laying the foundation for a global search vision to unify procurement workflows across Meta.
Meta-Accessibility Executive Pitch
Meta-Ux Metrics Program
At Meta, I created the UX Metrics Program to standardize how design quality was measured across Enterprise Products. As Product Design Director, I secured executive buy-in, built cross-functional alignment, and introduced core metrics around sentiment, behavior, and craft. The program achieved 100% adoption in Tier 1 & 2 products, elevating design into a measurable, strategic driver of product quality.